Advocacy Presentations

9:05

Monday – 4/24

Janey

Shaivi

Mara and Amanda

Mikayla

Leah

Matt

Kody

Gavin

 

Wednesday – 4/26

Annelise

Lauren

Riya

Owen

Rayann

Aiden

Layla

Abby

 

Friday – 4/28

Daniel

Clarissa

Mike

Areea

Shreshty

Holly and Catherine

_________________________________________

10:10

Monday

Duncan

Quin

Nikki

Kendra

Cate

Jess

Vaughn

Anjie

 

Wednesday

Itzia

Kurt and Sidh

Colby

Matt

Jordyn

Jacqueline

Brooke

 

 

Today’s Goals – Your Pick!

  1. Write your Advocacy Justification Paper
  2. Curate your e-Portfolio materials
  3. Craft your e-Portfolio site
  4. Write the the required content elements (bio, reflections) for your e-Portfolio
  5. Work on your resumé
  6. Write your e-Portfolio letter (this shouldn’t be done until your site is complete)

Advocacy Presentation and Submission

Submission

All projects must be submitted on Canvas by Monday, April 24th at 8am.

All project elements must be submitted, included a 1-2 page double-spaced Advocacy Justification paper.

Advocacy Justification

Presentation

5-7 minutes

Present the elements of your advocacy project by articulating the ideas from your advocacy justification paper (don’t read them). The goal of this presentation is to prove to the audience (the class) that your choices are suitable for your project’s chosen audiences and stated goals of the project.

Advocacy Project Rubric

Website personalities

When looking at each website, note the rhetorical choices. What do they say about:

Who the audience is….

The tone….

The purpose….

 

Are these choices effective?

Is the site easy to navigate?

Do the “personalities” make sense for the organization? Color choices, images, layout, information?

 

MLB

https://www.mlb.com/mets

 

Architecture Firm

http://www.metarchdesign.com/

 

A Zoo!

http://www.clevelandmetroparks.com/Zoo/Zoo.aspx

 

Law Firm

https://www.sidley.com/en/us/

 

Fossil Fuel Company

https://www.bp.com/en_us/bp-us.html

 

Green Energy

http://www.greenenergycorp.com/

 

Investment

http://www.goldmansachs.com/

 

Software

http://www.minitab.com/en-us/

 

Government – FBI

http://www.fbi.gov/

 

Government – Department of Transportation

https://www.transportation.gov/

 

Consulting

http://www.pwc.com/us/en/index.jhtml

 

Museum

http://www.metmuseum.org/

 

Non-profit

https://www.habitat.org/

 

School District

https://www.scasd.org/scasd

 

Advocacy Project Pitches

Due on Canvas by 5pm SUNDAY, 4/9 – Three paragraphs: First paragraph, describe the problem you are working to address or the organization you are working to assist (and their mission). Second paragraph, describe what your project will be, what medium you will be working in and why. Third paragraph, describe the goal of your project – what you hope to accomplish – and how you know it will be successful.

Advocacy Project Explanation/Justification

Along with your advocacy project, you’ll submit a document that explains your understanding of the issue and the process and thinking behind the choices you make. Here are ways to think about articulating your ideas (as articulated by WHO – http://www.who.int/chp/advocacy/chp.manual.EN-webfinal.pdf):

1. Defining of the situation.

How are you naming the problem? This goes to framing and the way you’ve worked through stasis while considering who you are, who or what you’re advocating for, and how your potential audience may see this issue.

2. Establishing your goals and objectives.

3. Identifying your target audience.

4. Developing key messages.

5. Developing and implementing your advocacy plan.

6. Engaging media interest.

 

7. Monitoring and evaluation.

You won’t have the opportunity or time to do this for class, but for your edification:

 

 

 

Issue Brief Peer Reviews

As you look at your own and others’ drafts, consider the following:

1. Do you understand the problem? Is it clear? Can it be summarized succinctly?

2. Do you agree that it’s a problem? Or is this an issue brief in search of a problem?

3. Is there a sense of urgency? What claims and evidence are used to convince you that it’s urgent?

4. Are solutions or suggestions for a path to the alleviation of the problem offered? Do they address the problem, as defined?

5. Is the framing clear? Does the writing stick to the subject at hand? Are there extraneous points that cloud the matter?

6. Can you identify the audience for this issue brief? Who is being asked to do something?

7. Was context provided that indicated that the status quo is unacceptable?

8. Are there clear claims driving each paragraph/section? Can you summarize the claim of the whole issue brief succinctly?

9. Are the sources credible?

10. Is there a solid mix of facts and examples?

11. Do you believe the proposed solution(s) would work?

12. Is there an ethical framework that you can identify? One that we discussed in class? Another? Is there any harm being done via the satisfaction recommendation that gives you pause?

13. Do the arguments have coherence and fidelity? Does the piece, as a whole, hang together? Does it ring true and have relevance for a broader community?