Susan Douglas’s article “The Fantasies of Power” discusses the media’s current approach to feminism, which seems to be, instead of to ignore it like in the past, instead, say that it was achieved its objective totally. For many years, both men and women could learn “their place” by simply turning on a television set. Blatant […]
Archives for February 2015
Television Teaching
The use of media for education comes across with moving images in different platforms. It comes when they interact with video films and television programs. The main objectives of having television teaching are to help students have familiar ideas with the television and also to encourage media literacy (Gray, 2005). Firstly, media literacy depends on […]
Culture Jamming as explored through The Yes Men
Hello! I am Logan Lott and I will be exploring the concept of culture jamming through the work of an activist duo called The Yes Men. The Yes Men have gained some popularity as their pranks or culture jams have been seen by many people over their 16 year career. They have made three feature length […]
Culture Jamming
As we all know that in today’s society advertising is largely around us at all times. With it basically being part of our lives, it calls for “pranksters” to take advantage of these ads and parody them. This is also called “culture jamming”. According to the article, Harold defines culture jamming as ” a movement in which seeks […]
Culture Jamming as Media Activism
This week’s articles both similarly mention about parodies that are used in media. Especially, the article, “Pranking Rhetoric: “Culture Jamming” as Media Activism” by Christine Harold caught my attention. This article starts with few examples of ad parody, such as Calvin Klein’s ads that tells “viewers that women are dissatisfied with their own bodies because […]
Culture-Jamming
You have likely noticed that ads today appear in some highly unlikely places- scrolled across public benches, the side of buildings, or even stamped on packages at the supermarket. The fact is, the rise of corporate power have allowed corporations to proliferate advertising into near every aspect of life in this ubiquitous environment. Many have […]
Culture Jamming
According to the article written by Christine Harold, “Culture jamming is a movement in which seeks to undermine the marketing rhetoric of multinational corporations, specifically through such practices as media hoaxing, corporate sabotage, billboard liberation and trademark infringement.” Advertising is one of the key components in the media today. Culture jamming mainly deals with ad […]
Criticizing Consumerism: Media Literacy and Culture Jamming
This week’s readings focused on parody and culture jamming. Last week we talked about what a consumerist society we live in, how we are indoctrinated by corporations and taught brand allegiance practically since birth. This week the emphasis as moved to how to fight off that consumerism that run rampant in our society. The first […]
Parody and Media Activism
If there are people who use media to promote people to consume and use media to entertain the audience, there are also people who use media to protest, criticize and to teach the audience. Television has various contents that contain different genres. From the first reading, it mainly talks about genre parody. In the article […]
Media Parodies in Today’s Culture
Gray’s article focuses on the television teachings and more specifically parodies, The Simpsons, Media Literacy Education. We have discussed what media literacy is and how it is applied to today’s culture in our class, but Gray’s article talks more in depth about it. Gray defines media literacy as “one’s understanding of the medium, what […]
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