“Libri interattivi/creativi in Italia e all’estero”
MUSLI PERMANENT EXHIBITION 2008
Jacqueline Reid-Walsh
I have the good fortune to be based at the Fondazione Tancredi di Barolo in Turin for the duration of my sabbatical. I am working with Professor Vagliani and his group researching interactive books and related media, old and new, directed to children and youth. I only became aware of the Pop-App project in 2019 but it dates back to 2008 when the founding display of interactive books and related media was launched in a permanent exhibition space. Yesterday I had a guided tour of “Libri interattivi/creativi in Italia e all’estero” with Professor Vagliani.
The exhibit is housed in a large, vaulted subterranean space devoted to printing techniques within a historic noble residence. The stone walls and cool environment lend an aura of mystery to the experience.
The display cases and hanging displays effectively suggest a path for a visitor. The many examples range from classic movable books to sound enhanced books, to games and toys from the 18h to 20th century. The spectacular display fuses old paper media and new digital media. The innovative, interactive approach provokes and stimulates a viewer to think and rethink assumptions about movable books.
Of the cornucopia of examples, I focus on three groups which invite a multisensory approach. One set combines touch, vision and movement and consists of lift-the-flap books and an unusual, vertically-slatted transformation book by Dean and Son. The transformation works when it is stroked. When an interactor gently moves the slats one way (with the grain) a scene is revealed: when you stroke the book the other way (against the grain) another scene appears. Unusually there is no pull-tab and you have to engage directly with the mechanism.
Another portion of the display is devoted to theatrical presentations. These range from miniature stage sets, to carousel books, to Englebrecht inspired perspective views. One book republished in America by McLaughlin Brothers continues the idea of direct engagement with the object. This popular series of books exploits the idea of a viewer entering a theatre to watch a performance. Usually an interactor opens the covers/curtain to reveal a stage, but this version opens directly on the performance. You encounter sets of vertical flaps of different sizes. By turning them aside you to see a performance matching a fairy tale or derive your own performance of a fairy tale (in this case Aladdin).
To conclude this cursory review I mention several iconic movable books by Lothar Meggendorfer that have been digitally remediated. Touch screen panels allow a viewer not only to enact an iconic scene but enhance the original through the addition of sound. Here by adding the sound of the doorbell the character is pulling, the digital version “enhances” or “improves” the paper media version.
My tour started a journey of discovery. The cross connections between books and research in Italian and English are fascinating. In some cases we have unknowingly paralleled and overlapped one another. Distance and language divides have contributed to this but the foundation’s inaugural conference “Pop-App 2020 (2021)” has enabled linkages to start that we are pursuing further.
Please see the website for the permanent exhibit: https://www.pop-app.org/pop-app-musli/