Love Is Not A Choice: China’s LGBT Awareness Campaign

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Since the year 1997, China had associated homosexuality with “Hooliganism,” a term used to describe a disruptive or unlawful behavior. Until 2001, China believed that homosexuality was considered to be a mental disorder.  The Chinese government decided on a “Don’t support, don’t ban, don’t promote” type of policy.  Due to the government’s lack of response on homosexuality, many Chinese homosexuals feel enticed to participate in cooperative marriages which means a gay man will marry a lesbian women.  Also, many straight women end up marrying gay men because they fear other people’s opinions which is referred to as “tongqi.”  The Chinese have somewhat changed their opinions about how they view the LGBT community thanks to the attention the United States has been getting on the government’s support on gay marriage, although they still have a long way to go.  Also, the use of social media has helped calm down the negative thoughts of China due to many campaigns and interactions on these social media sights that show more support and have more people speaking on behalf of being part of the LGBT community. This is where China’s LGBT awareness campaign comes into play.

The campaign, “Love Is Not A Choice” was a collection of ads that showed same-sex couples in the comfort of their own home with the words: “Love is not a choice. We did not choose to be homosexual. We just are. Happily, the world is big enough for all of us.” This campaign also incorporated some ads showing a heterosexual couple with the words: “ We did not choose to be heterosexual.”  This campaign was posted all over social media for Valentine’s Day weekend.  Each ad shows some sort of interaction among the couple whether it is a man fixing his partners tie, a same-sex couple holding hands, or a same-sex couple leaning on each other and smiling.  The message these ads are trying to get across is they are living a happy life with their partner.  They are normal people who deserve to live a good, happy life without being frowned upon by others. 

This campaign was a very positive campaign in support of the LGBT community which greatly differs from Epstein’s views on homosexuality.  At an early age, Epstein was introduced to homosexuals in a pedophilic way.  He kept these views that homosexuals were sick people with twisted minds.  He mentions feelings of anger and thinking differently about homosexuals.  He has this idea that homosexuality is on the rise and may make the world one very dark place full of pain. Epstein is still not sure whether he thinks homosexuals are truly attracted to the same sex or simple running away from the opposite sex with the possibility of having a traditional lifestyle with them.  He believes that homosexuals are different from the rest of the world. He says nothing would sadden him more than if any one of his sons became homosexual.  Epstein fails to recognize that love is not a choice.  He fails to respect other differences.  He fails to see these homosexuals as human beings that deserve to live a happy life the way they want to live it.

http://www.theatlantic.com/china/archive/2013/08/tiptoeing-out-of-the-closet-the-history-and-future-of-lgbt-rights-in-china/278869/

http://www.huffingtonpost.com/2015/02/14/china-lgbt-rights_n_6681220.html

http://www.advocate.com/world/2015/02/15/valentines-day-ad-campaign-encourages-chinese-lgbts-come-out

http://www.theatlantic.com/china/archive/2013/08/tiptoeing-out-of-the-closet-the-history-and-future-of-lgbt-rights-in-china/278869/

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