The Try Guys is a group of four guys that tries things most men have never considered or would never consider trying. Buzzfeed conceptualized The Try Guys in September of 2014 when Buzzfeed released “Guys Try On Ladies’ Underwear For The First Time // Try Guys.” Since then, The Try Guys have exploded on the internet gaining increasing popularity among Buzzfeed’s avid YouTube viewers. The group consists of a fairly standard circle of four guys: Eugene—the cool, talented, and pretty one; Ned—the cute, silly, and fatherly figure; Keith—the kooky, awkward, intellectual; and Zach—the nerdy, weird, omega of the wolf pack. Together, these four have experienced anything from trying drag to nude sushi modeling to pseudo-childbirth to BDSM, all while allowing the YouTube audience to vicariously experience such activities accompanied by the guys personal insight.
This group is an important addition to this archive not only because of their willingness to cover taboo topics publicly for anyone to see (such as drag, nude male modeling, and male stripping), but because of who the four guys are. Aside from the civil rights oriented Eugene (who happens to be the only non-white member of the group), the group consists of fairly normative, presumably straight, white guys. This makes the group have so much influential potential; the group reaches out to a demographic of people who are arguably a conservative and judgmental group of people—straight, white guys—and allows them to see that a lot of “gay” things to do may not be stupid, weird, or “gay,” but actually very interesting, fun, and even liberating. Additionally, it also gives out the message that, “if they did it, and they’re cool and normal, then I guess it isn’t weird.” More importantly, Buzzfeed also has other audiences of many different demographics that these videos are viewed by both in the U.S. and around the world; to these audiences, this can send out the message that not all straight, white guys are the stereotypical, closed-minded person that many think. All of this added together just creates a recipe destined for positive influences.
We can see The Try Guys’s influence to multiple demographics (including worldwide audiences) in this clip from a video posted November 21, 2015 (from 2:30-2:37).
In two specific videos, “The Try Guys Try Drag For The First Time” and “The Try Guys Try ‘Fifty Shades’ Style BDSM,” The Try Guys cover topics directly related to this class. In these videos, The Try Guys explore the topics by performing them personally; this allows the guys to ask the very common questions anyone unfamiliar with the topics has and also bust any myths or misconceptions about the topics.
As we experienced in the Gender Performativity unit, specifically RuPaul’s Drag Race, drag performance is not some crazy act by men to get into the pants of other men, nor is it strictly for the purpose of “being a woman.” Instead, we saw that drag is like a theater performance; the actors do it for their personal desires—whether it be to enact a persona, entertain an audience, or to be a queen for a day, etc.—and the audience watches for entertainment, for a unique experience performed with skill creativity, and heart. The Try Guys give us all of this and more; we get to see their personal journey of a day in drag along with how their closest family and friends felt about the experience. Throughout their journey we find that the experience was one of hesitation at first, but ended with a finish of satisfaction and liberation. We see this best when Zach says, “there’s a fear of compromising your masculinity, but who cares.”
The Try Guys and their endeavors continue in another video where we get to watch and learn about BDSM with a professional, The Try Guys, and few female Buzzfeed coworkers. We start off with the Buzzfeed employee’s personal misconceptions about BDSM followed by an explanation by the knowledgeable Buzzfeed workers. This parallels Pat Califia’s explanation of BDSM; Califia shares what many think of BDSM followed by her explanation of why these misconceptions are not accurate representation of what BDSM actually is. Just like for Califia, Buzzfeed and The Try Guys are trying to dismantle the taboo of BDSM and show its true inner workings, specifically that BDSM is not crazy and violent sexual assault, but rather a consensual role playing coupled with a power dynamic and strong physical sensations. Together, I think the video and Califia’s work exemplify that, as Califia explains, BDSM is a fantasy where participants are enhancing sexual experience, not impeding it.
Because of such progressive work reaching out to a vast and varying audience, I believe The Try Guys are just one step in the right direction to help thwart misconceptions of taboo topics in our world. Much of their content is enlightening and entertaining; I highly recommend that, if you haven’t already, check out the rest of their videos. They have done plenty to bring a little perspective to their audience, and it looks like they have just scratched the surface.