I’m currently advising startups via my alma mater’s entrepreneur accelerator program, and Appreciative Teambuilding would be incredibly helpful.
For one startup, it is a very tech-centered approach and they are trying to hit it big long-term with a very large-scope idea. However, the professor who is spearheading it, and coded most of the platform, is not the best with “soft” skills or leading his team. He has a few students or ex-students involved, but I am skeptical of their level of commitment and I know none of them have any defined roles apart from “well, let’s keep in touch and work on it and get the platform finished soon.” He also has no core business figured out, as far as the “why” (see Simon Sinek’s “Start with Why” talk on TED) and to whom he needs to go to as primary adopters of the product. A group discussion of sharing success stories and identifying strengths among the team members would be very helpful in something essential – assigning roles and some accountability/ clear action steps for everyone to do. Establishing the core and guiding principles would really help with the direction and identity of the company and product, and envisioning the future of all their roles is very important, as I think the students at least are pretty lukewarm as far as commitment long term or actually doing anything beyond “yeah, I’ll help.”
The second company has a surgical product to help rebuild cartilage, and it literally came up in our second meeting, when we were practicing “elevator pitches,” that the team members need to get away from just vomiting numbers and entrepreneur jargon and actually TELL THEIR STORY. The one founder literally had a nose reconstruction as a child, which was his inspiration for developing this product and company, but he did not even mention it in ten minutes of talking about his company!!! They can definitely use some AI-based focus and discussion of their unique strengths and experiences that will add the passion and relatability to their company that they need to be communicating – that sense of purpose beyond “this is a cool product.”