To me, the Ad Club for Penn State has given me a lot of interest and help in my desired major of advertising. They do a great job of informing students about internships and jobs and also finding students the same internships and jobs. I highly recommend Ad Club to any advertising major, as it is a great resource. With its new donation from a very kind alumnus, I think it is time that Ad Club reaches out to a new audience of people.
One of the most valuable resources an individual can posses is, in my opinion, a strong education. I know that along with myself, my piers are getting some of the finest education in the country, but there are others who are not so fortunate. There are those that do not even get the chance to attend a higher educational school such as Penn State. For the most part, it is not the students fault that their education is not strong enough to draw them into the importance of learning. I believe that the Ad Club can make a PSA movement pushing for improved education for high school and middle school levels. High school and middle school are the most sensitive times for students when it comes to education. At this level, students are either drawn in by the importance of having an education or they are repelled by it. I believe that if education has an improved strength, more students will be drawn in by its importance.
Ad club is fortunate enough to be second to none when it comes to creativity and marketing in Penn State. The members of this club know how to draw attention to a subject, where to put an advertisement for said subject, and how to make people legitimately interested in a certain cause. The senior members of this club have had multiple internships dealing with huge brand names and advertising firms, so the experience in advertising is high.
Because technology is so incorporated in day to day life, an ad asking for donations to educational organizations would be made for the internet and television. This would be a video ad with an emotional appeal to it. It would be somewhat similar to a ASPCA commercial with the hurt animals, only it would not lead the viewer to tears. This ad would stress how valuable a middle school and high school education can be in life.