A quick review of Bloomberg
Author : Yiran Dong
(The pictures are showing accessing “bloomberg from different devices)
1.The background: to begin with this tech report, i found a few of most worth-mentioning topics of online website design. I will be breaking down the essentials of online website design in these following aspects: 1.Mobility 2. Multi-elemental plugins. In order to have a better virtual understanding of my proposal, I will take a news website for instance, Bloomberg.
2.The analysis: The first one is “Mobility”. In this era of the internet, the concept of the “internet of things”(LOT) has been introduced to our life. According to an online article from VOX, more than 90 Percent of U.S. Households have three or more devices pinging the Internet(Fried,2014). Under a circumstance like this, the website designers have to confront the demand of improving the mobility of their website among switching in multi-devices to gain better users feedback. Therefore, a “responsive website design ” is needed. “A responsive website detects different device screen sizes; it does not detect device types (e.g., iOS; Android; Windows; Blackberry). A responsive website automatically reformats design and content to best suit the size screen it’s being viewed on. Only one website is created, and it works for a variety of screen widths, from a widescreen desktop monitor to a compact mobile phone screen.”(Whittington ,2016). And Bloomberg did a good job on this, as the pictures are shown above
The second one is “multi-elemental plugins”. Only having pale texts on a website can be quickly producing visual fatigue that drives the readers away. Taking the website Bloomberg as an example, Bloomberg displays a rolling motion header plugin and many inserted videos to engage the attention from visitors. The website designers want to make the visitors staying on the site longer as possible. By taking advantage of multi-elemental plugins, Bloomberg would be seen as a premium, well-designed, professional news website in comparison to many other pale news websites who have no plugins, gaining more credibility and clicks.
- Conclusion : I believe as we move into the next decade, online websites will be going through more revolutions once we have a new generation of technology breakthrough. After all websites must compat with devices, especially with AI and 5G.
Citations
1.Whittington, R. (2016, November 17). What Is Responsive Website Design? Retrieved from https://www.rickwhittington.com/blog/what-is-responsive-website-design/
2.Fried, I. (2014, November 18). More Than 90 Percent of U.S. Households Have Three or More Devices Pinging the Internet. Retrieved from https://www.vox.com/2014/11/18/11632960/more-than-90-percent-of-u-s-households-have-three-or-more-devices
3.Pictures Retrieved from https://www.bloomberg.com/