For my issue brief, I plan to address exigence through the use of a couple infographics that relate deforestation to time. These infographics will show that the deforestation in the Amazon is getting far worse as the years progress, and there is thus an exigent need to take action immediately. In addition, I do not remember the precise statistic, but there is an important statistic I read somewhere that said something like: “if the rates of deforestation are not minimized by [insert year here], then the collapse of the Amazon ecosystem will be impossible to prevent. These two techniques will make it clear that we cannot delay on this issue anymore, and that action must be taken immediately to save the Amazon.
As for the rhetorical situation, I will probably discuss the importance of climate change and the prevalence of climate change initiatives in the modern day. Everybody knows that climate change is an issue, and it has developed to have a strong implication. When someone mentions the words climate change, listeners immediately know what they are talking about and already know of its significance. In fact, with such a large number of proponents, climate change is the perfect way to introduce the issues facing the Amazon. If the Amazon deforestation is allowed to continue, the Amazon, being a huge carbon sink, will expel carbon into the atmosphere and worsen the already dangerous issue of climate change. This will help interest various environmentalists and climate change activists, but the main audience of this brief will be those who are not aware of the importance of rainforests. In short, the brief will be designed to educate those that are not knowledgeable on the importance of the Amazon, while also discussing various reformative plans to further educate (programs in schools, websites, flyers, emails, etc.).