This series from the Electronic Frontier Foundation pulls back the curtain on corporate personal data tracking, the use of online data to identify and track individuals, and data brokerage between for-profit entities, and provides some strategies for protecting your personal data and advocating for your privacy.
Cyphers, B. & Gebhart, G. (2019, December 2). Behind the one-way mirror: A deep-dive into the technology of corporate surveillance. Electronic Frontier Foundation. https://www.eff.org/wp/behind-the-one-way-mirror
Part 1: Whose data is it anyway: How do trackers tie data to people?
Part 2: From bits to Big Data: What do tracking networks look like?
Part 3: Data sharing: Targeting, brokers, and real-time bidding
Part 4: Fighting back!