- TikTok ran an ad featuring a deepfake of MrBeast offering iPhone 15 Pros for $2.
- As AI tech becomes more accessible, it will bring a slew of new challenges for ad-based platforms.
- “Are social media platforms ready to handle the rise of AI deepfakes?” MrBeast asked in a post.
Whateley, D. (2023, October 3). MrBeast called out TikTok for allowing a deepfake version of him hawking $2 iPhones to run wild on the app: ‘This is a serious problem’. Business Insider. https://www.businessinsider.com/tiktok-ran-deepfake-ad-mrbeast-as-ai-generated-content-spreads-2023-10