My chosen focus for the emerging ideas project is the shift to fast fashion. I seek to tell how fast fashion affects how we shop and dress. This shift covers the last decade as the creation of the internet has allowed fast fashion to rise to the status it has today.
The shift is significant because it demonstrates how, as people, we allow unethical brands to run the fashion industry because of the price. Understanding how fast fashion came to be and how it affects people working at their brands can help us end this trend.
The claim I will make is the origin of fast fashion due to its quick rise to fame. By pinpointing the exact time fast fashion became as popular as it is today, we can identify the leading factors of unethical values used by these big fashion brands.
