I used to believe that culture was centered on national and local influences that did not venture into the business world. In fact, culture plays a major role in how companies invest and operate their businesses. As stated in our text, “Culture is a distinctly human means of adapting to circumstances and transmitting this coping skill and knowledge to subsequent generations” (Moran et al, 2014, pg. 11).
Earlier in my career, I worked in a cross-cultural business climate where two cultures existed. These two companies, one Japanese and the other American, formed a partnership and operated this manufacturing facility as a joint venture. In the beginning we had two leadership teams from each company, acting in concert, to make the business decisions. We received cross-cultural training on the traditions and values of our new colleagues that helped us understand their decision making process.
Japanese culture is high in power distance, collectivism and low in uncertainty avoidance while the United States culture is in the opposite spectrums of these dimensions (Moran et al, 2014, pgs. 20-21). Within these dimensions is where the struggles occurred. Both teams strived for the best business results but decisions were made from different backgrounds. Our Japanese colleagues preferred to make group decisions as indicated by their low individualism and high collectivism. Our U.S. team had little boundaries in regard to relationships with our senior managers with our low power distances. By the end of this venture we continued to center around our unique cultures but used these differences as a positive tool and not a barrier. We became more sensitive to each other and valued our differences.
As stated in Moran 2014, “ Through cross-cultural experiences, we become more broad-minded and tolerant of “uniqueness”” (Moran et al, 2014, pg. 25). Through these experiences I have became a more tolerant and capable leader as well as having great value for others cultures and what they can bring to the business. Culture exists on every level of society and is the basis for each individual’s decision-making process and most especially in the business world.
The Pennsylvania State University World Campus, (2016). Lesson 2: Introduction to Culture. Retrieved from https://psu.instructure.com/courses/1802572/modules/items/21179050
Moran, R. T., Abramson, N. R., & Moran, S. V. (2014). Managing Cultural Differences (9th ed.). New York, New York: Routledge.