Google Maps Integrating Public Events for Users

https://www.theverge.com/2019/3/25/18280820/google-maps-public-events-contribute-social

In this article on The Verge, it explained that Google Maps, a widely-known and used navigation platform, will be entering the events industry. Not confirmed yet, but with a support-page for it, Google Maps will be adding a section to their app to let users find live events near them to participate in. With Facebook running the show for events, Google Maps will surely be neck and neck with FB to get users to these live events in their nearby cities.

To me, this news is exciting and innovative. Whenever I am in Manhattan, I am always trying to find a place to go to next: the best restaurant or coffee shop. However, I always find myself wanting more, wanting to go somewhere and experience something, not just sit down and have a bite to eat, but immerse myself in some event that I know is happening around me, I just didn’t get an invite to. But, with Google Maps’ new platform, it will be easy for people like me, who want to seek out those events in large cities, to find one. Although they are still in the first few stages of figuring out how to actually provide the public with event information, I think with a little time and more research on their target market, this new feature of Google Maps will be a hit. I know that I would certainly use this feature on the Google Maps app because it brings more excitement to the app rather than just looking up directions to get to your destination, or the nearest gas station or coffee shop. This will be an innovative way to get Google Maps users to engage in their communities by seeing all of the local events nearby.

What do you think about this new feature to Google Maps’ app?

2 thoughts on “Google Maps Integrating Public Events for Users

  1. I believe this feature of the Google both beneficial for the company and the users. This is a feature that would differentiate Google Maps’ from other Map apps. I believe it will add value to the company. From the user side, this feature will help them to socialize in an easier way. As an user,myself, struggle a lot with finding events and festivals around myself. So I believe I would use this feature a lot to discover new events and festivals. Also, I believe, this feature focuses on millennials. Millennials are so integrated in technology and this would be a feature that they use a lot. Millennials like socializing and interacting more than other generations. For an app, it is so important to develop itself with the needs of new generations. So I believe this feature would increase the use of Google Maps’.

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