“Join Us In a Victory Job” was a poster created by the Australian Department of National Service to increase war time participation from women across the nation. It was posted in 1943, about in the middle of the war, so it’s possible that the Australian government considered women to be somewhat of a last resort if the campaign for their involvement was so postponed. The poster mentions the National Service Office, but there are only clouds in the background, so it’s impossible to determine where the women in the poster are located. This could be to create a united front, regardless of location of origin.
The language tells us that it’s important to act now. “Apply at your nearest National Service Office” makes me think that they want you to drop what you’re doing and go straight to the Office closest to you in order to apply. Also, “Victory Job” was a term found in other Australian posters calling for female military participation, implying it was a common term at the time.
It calls to the civic by encouraging female participation in both the military and factory/farm work. The exigence it’s addressing is the need for more people to be involved in wartime efforts, since there was a shortage of people willing to participate. The audience is the Australian public, particularly women because the poster is showing them all of the ways they can help their community.
The ideology that grounds this poster is the idea that Australia and the Allies needed to win World War 2. There are no extrinsic proofs that I could find, especially because there are so few words. Ethos is appealed to because it was published by the Department of National Service, an organization run by the government that had been established for a long time. Pathos is appealed to by showing all different kinds of (white) women and the jobs they perform that make them important.