My personal logo required me to use my skills developed through Adobe Illustrator and my knowledge of Gestalt Theory. My logo was designed heavily on the closer law of grouping. When someone views the artwork, they will notice that all three letters are touching each other two form the illusion of one large object, or one large letter. This was inspired by the FedEx logo, as all letters in this logo are touching each other. The presentation of all the letters touching each other shows creativity and make the design more unique, which makes the logo more recognizable. The logo was also made in a 1 to 1 ratio, which makes it easy to display on any size or platform possible. There are no hidden objects in the logo, it is exactly what it is, the letters JAH touching each other to form a single object.
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