How many of you are currently wearing a fitness tracker? An apple watch, a fitbit, a Garmin, a Huawei, an Honor Band? As you can see, I am a champion of the Fitbit Charge, the 2016 Fitbit fitness tracker and watch all in one, which is easily mistaken for an apple watch.
Watches have been used for decades to easily tell time and unify distant locations. While the fitness trends of the 1980s changed into the information boom of the 1990s, people began to want data about their personal athletic activity. Instead of just using treadmills and having your heart rate taken at your yearly doctor’s appointment, athletes in particular wanted a way to monitor themselves while performing physical activity. Fitbit was one of the first companies that catered a product to these customers and was able to create wearable technology that tracked biometrics from you waist. Eventually this technology was linked with watches and led to the fitness tracking trend of the 2010s that continues to this day.
Athletes continue to use trackers to monitor their heart rate and measure their activity in terms of step count, calories, burned, stairs, and active minutes. Others now use it to limit activity, especially after injuries. The rise in the popularity of fitness trackers shows our societies thirst for information. We have a civic duty to monitor ourselves both mentally and physically and have a responsibility to live the heathiest lifestyle possible to improve the epigenic traits passed on to the next generation of citizens. Thank You
Attention Getter:
How many of you are currently wearing a fitness tracker? An apple watch, a fitbit, a Garmin, a Huawei, an Honor Band
7 years
Define activity trackers, define civic, broad statement on how they are civic:
Elaboration/Purpose:
History of Watches
History of biometrics
(how we went from medical equipment and fitness trends in the 80s, to treadmills, treadmills that track, and then wearable technology)
*ordered chronologically
1990s-now rise of activity trackers
Obsession with information
Questions and Claims:
How do we think about them now?
How do we use this information?
Athletes vs injury
Encouraging vs limiting movement
How have they saturated our lives and commercials?
Show examples of Fitbit UK or France commercials
Representation “tracker for everyone”
Intense athletes vs everyday people vs specific cases
If the actual artifact is a commercial or something more specific than just activity trackers in general, I would try to identify and show what the actual object is. Also the civic isn’t really addressed in the outline so far, so I don’t know how this topic directly effects me and the people around me. The outline might also be too content heavy for just the elevator pitch. It seems like all of this information could be addressed in the full length speech, but sharing a story and a full history of activity trackers and then addressing several questions seems like a lot to accomplish in 60 seconds. It’s your outline so you know what everything means more than I do, but certain parts like “7 years” and “tracker for everyone” didn’t make very much sense to me.