In recent years, there has been a tremendous rise in embracing sexuality and openness toward sex. Known broadly as the “sex positivity movement”, this shift toward a more judgment-free attitude toward sex has increased dramatically in recent years with an increasing online presence. However, this movement dates back to the early 1900s and grew significantly due to the sexual revolution in the 1960s and 1970s United States which was known as “the free-love movement” (2). This recent iteration of embracing sex and sexuality takes notes from the movement’s many origins but reformats it to the age of modern technology and social media. Some of the main ideas of this modern sex positivity movement include shame-free sex, open communication regarding sex, safe and protected sex, consensual sex, and an emphasis on comprehensive sexual education (2).
As mentioned, the sex positivity movement and term date back to the early 1900s. Some people credit the creation of the term ‘sex positivity’ to Austrian psychoanalyst Wilhelm Reich who used the term in relation to his ideas on how sex is a healthy part of the human experience (1). However, the idea of sex positivity was already present in communities decades before Reich first used the term. From “ballroom culture in Harlem, New York, and feminists of the Village”, many queer communities were already embracing the ideals of sex positivity according to the Swedish erotic filmmaker Erika Lust (1). Generally, the movement has emphasized a greater acceptance of the various aspects of sex, but in recent years, this term’s definition has been stretched thin due to its significant usage all over the internet. Feminist Campus, which is the “world’s largest feminist student network”, defines sex positivity as something that “celebrates healthy sexual relationships, different identities and sexual expressions, and bodily autonomy, as well as empowers individuals to define and control their own sex lives” (3). They also note that contemporary sex positivity is “Grounded in comprehensive sex education, deconstruction of gender norms, and promotion of body positivity and self love, sex positivity fosters safe spaces where bodily autonomy is paramount” (3). As can be seen, sex positivity as is known now focuses primarily on safe, consensual, and educated sex. A major inducer of this movement is the updated definition of sexual health by the World Health Organization in 2002 to include “pleasure, safety, a lack of coercion and freedom from violence and discrimination” which focused more on the “positive aspects” of sex rather than the negative risks (1). However, the sex positivity movement in general arose as a response to society’s overall negative attitude toward sex. From the shame sewn into the language some people used to– and still do– describe and teach sex (if at all) to the lack of comprehensive sexual education, sex negativity perforated all aspects of society. Though negative attitudes toward sex are still prevalent in many aspects of society, the recent sex positivity attempts to move the pendulum toward “operat[ing] in spaces with information around sex and pleasure, without shame or stigma” according to Sex educator Goody Howard (1).
An important aspect of sex positivity thought is its various connections to feminism and sex work. For example, Karlye Sciortino– a writer and producer– understood sex positivity from learning about feminism from writings such as those of Camille Paglia who was a “pro-sex feminist” (1). Paglia and Sciortino made a conscious effort to include sex workers and women who “wore their sexuality on their sleeves” in the conversion regarding feminism and sex-positivity in an attempt to include communities of women who have “historically been discriminated against in feminist circles” (1). Essentially, Paglio and Sciortino reframed women’s relationship to “sex and looking sexy” as a self-empowerment ideal rather than one that submitted to the “male gaze” (1). This corresponds with the lipstick feminism movement that arose during the third wave of feminism– as a response to the second wave of feminism– that similarly reframed feminity and expressed sexuality as a valid way for women to reclaim their power in a traditionally male-dominated and male-catered society. It sought to include women such as sex workers and those who preferred more feminine ideals in the feminist as a means to more truly include all women (4).
As can be seen, the sex positivity movement and sex work are tied in many ways. Another example of this connection can be seen in the changing atmospheres of the adult-entertainment industry in tandem with the rise of sex positivity. Amberly Rothfield, an adult content creator and business consultant, noted a shift from the discriminatory tropes perpetrated by large studios to independent filmmakers that emphasized: “confidence and openness” toward “a variety of sexual experiences, and ending stigmatisation around sexual practices” (1). Additionally, the sex positivity movement has also placed an emphasis on bodily autonomy, diversity, and inclusion. Indie creator Lust says that sex positivity, as it relates to pornography, means “creating films that are diverse and representative of all genders and races, and cater to a diverse set of sexual fantasies and kinks” (1). This movement has led to creating an overall less taboo and more open and educated environment surrounding sex.
Despite all the advocacy for sex positivity though, there are many that argue and speak to the downsides of the sex positivity movement. For example, BuzzFeed News spoke with various people regarding sex positivity such as Katie who is in her mid-20s and says that she and her friends “all really embraced third-wave feminism and sex positivity, and it impacted us so negatively. Being told that you should be having sex with people you don’t have any relationship with really put it in our minds that sex doesn’t matter.” (5) However, Madeline Holden, a BuzzFeed Contributor for the article “These Gen Z Women Think Sex Positivity Is Overrated”, notes that sex positivity has become so widespread and mainstream in media that it often appears without the proper context regarding “consent, autonomy, safety, and health” (5). As a result, there have been severe consequences for the generation that grew up with a largely sex-positive societal outlook. Katie mentions that she and her friends have had terrifying experiences while embracing “hookup culture” including being “choked until they passed out, friends who were filmed without their knowledge” (5). She is not the only one. Similarly, Arimeta Diop of Vanity Fair writes in the article “The Pitfalls of the Positivity Movement” how she has had a flurry of negative sexual experiences as a result of listening to the “sex positivity” message plastered on social media which she notes dilutes the more nuanced model of sex positivity into a palatable form used online (6). Both of these writers note how while the sex positivity movement has made significant progress to reduce the stigma around queer sex, unmarried sex, and sex in general, the movement has become stale specifically in how it is typically presented online. The use of a flattened version of a nuanced argument has led to an avalanche of misguided furthering and branching off from the original idea that has led to major problems. The roots of sex positivity still hold value though as issues such as bodily autonomy, sex work, and queer rights are still up for discussion. However, sex positivity must reformat and redefine itself once again in order to properly address the new issues of this age.
- https://www.bbc.com/worklife/article/20210818-what-does-sex-positivity-mean
- https://www.smsna.org/patients/did-you-know/the-sex-positivity-movement-what-it-means-to-be-sex-positive
- https://feministcampus.org/campaigns/sex-positivity/
- https://www.youngfeminist.eu/2020/04/lipstick-feminism-neoliberalism-and-the-undoing-of-feminism/
- https://www.buzzfeednews.com/article/madeleineholden/gen-z-sex-positivity
- https://www.vanityfair.com/style/2022/01/the-pitfalls-of-the-positivity-movement
- https://www.mcgilltribune.com/opinion/mcgill-should-have-a-sexual-health-clinic-on-campus/
- https://www.thecut.com/2016/11/artists-donate-proceeds-to-planned-parenthood.html