Brand Guidelines
It is important to understand the University’s brand strategy and brand assets. Though there are not any specific design standards for the Penn State brand, included in the manual are some commonly used elements that can be used by departments and centers to create a look and feel that fits within the brand family style.
More information about the Penn State College of the Liberal Arts mark, fonts, photography, image libraries, videos, and PowerPoints can be found in this section.
Questions about brand guidelines can be directed to Bill Hessert at swh4@psu.edu.