By: Shep Hyken (submitted by Carmen Gass)

Call me boring, but I want the same thing every time—at least when it comes to customer experience.

I want it to be good. I want it to be consistent. I want to predict the experience I’m going to have with the people and places I do business with. If you ask the CEO of a big company or the owner of a small business, I bet they would say the same.

We want our customers to always have a good experience with us—one they can count on always happening every time they do business with us. Read more here.