Planet Fitness TV Commerical, ‘Mirror Guy’

 

Major Proposition

In this speech, I will be attempting to show how the Planet Fitness ‘Mirror Guy’ frames the civic. I will be showing how the ‘Mirror Guy’ represents our narcissistic nature and how overly concerned we are with our appearance.

A Kairotic Moment

In this day and age, with social media, influencers, and reality tv, society is more focused on the physical appearance of someone more than anything else. This Planet Fitness tv commercial takes advantage of this specific time, by highlighting our society’s problems. The commercial introduces a character, the ‘Mirror Guy,’ in an attempt to showcase how our society is more concerned with ourselves and the physical nature of our bodies.

Ideologies

At the core of this artifact, the ideology that your physical appearance matters the most and everyone else cares about your physical appearance, when in reality, that is not true. The largest commonplace found in the artifact is the large and well-defined muscles. Although a percentage of people pursue these large and well-defined muscles for themselves, a different large percentage also pursues these muscles because they wish to look good for others and impress people.

Evidence

The largest piece of evidence that I will use is social media and influencers. I will show the trend of social media over time and how more and more people are either following extremelly “attractive” influencers/people or they are posting more and more revealing pictures of themselves. I will also be looking for other studies done on the millenial and z generations.