After generations of development, video games now have already become one of the most important multi-medium format in our daily life and it’s still rapidly growing! According to the newest analysis in United State, “59 percent of Americans play video games. The average gamer is 31 years old, and 71 percent are age 18 or older. Nearly half (48 percent) of gamers are female, and women over the age of 18 represent a significantly greater portion of the game-playing population (36 percent) than boys age 18 or younger (17 percent). A majority of parents (56 percent) also say video games are a positive part of their child’s life: 88 percent think that game play is fun for the whole family and 75 percent believe playing games offers a good opportunity to connect with their child” (copied from entertainment software association’s Industry fact ).
More and more people have realized that the video games will be or saying have already been the new age’s main media format and how they can help developing our brain in a highly efficient way. It’s art; it’s culture; It’s a billions $ business that can last for generations; and it’s an idea, which called gamification, we can utilize in our daily lives to improve our mental and body development.
The success of video games is the result of several elements from different aspects. Firstly, it fits the current time period where information keeps exploding with an horrible high speed and acceleration. Along with other new fashionable media formats, games make it possible for us to absorb these information and knowledge with an much much higher efficiency than those old media can do.
Secondly, what makes the video game an highly efficient way to absorb information is it’s unique interactivity. Compared to reading, which contains a process of transferring abstract code into understandable visual images in mind, listening and non-interaction watching, video games make us to receive messages in an more simple, direct, clear and most memorable way: interaction (associate with all watching, listening and reading at the same time).
Thirdly, game fit our humans’ desire for challenges. The most common reason for us to play games for hours and forget about stopping is that the game is usually hard and we often get ourselves stuck. But our brains love challenge and that’s why we keep challenge ourselves and spend hours to figure out the problem. Thus, our ability of focusing, problem solving and toughness will get developed.
people who realized these features of video games and the huge benefit and sustainability inside them starts to separate the idea out of video games and apply them on other non-game events, and we call that “gamification”. The utilization of gamification has spread to almost every region: education system, business, company faculty development, medical field, army… The world feels the constant benefit brought by gamification. As the growing of game industry, gamification will be applied more widely and commonly and in the near future, they will become one of the main supports of our human society.
- Steve Johnson: Everything bad is good for you: How Today’s Popular Culture is Actually Making Us Smarter
It’s Time To Start Treating Video Game Industry Like The $21 Billion Business It Is: http://consumerist.com/2014/06/09/its-time-to-start-treating-video-game-industry-like-the-21-billion-business-it-is/
Industry Facts http://www.theesa.com/about-esa/industry-facts/
Stuart Brown: Play is more than just fun http://www.ted.com/talks/stuart_brown_says_play_is_more_than_fun_it_s_vital?