Have you ever gone to the grocery store with great intentions of buying fresh foods and cooking healthy dinners, and then realized when you got home that you have absolutely no idea what you are doing? I know I’ve done that. I buy exotic foods for delicious meals, but when I go to actually cook something, it never turns out quite right, which can be quite disappointing.
The solution is here! Whole Foods Market offers a variety of cooking classes at their Culinary Center. The greatness doesn’t stop there – not only do they offer cooking classes for adults, they have separate classes for kids too! The target audience of these cooking classes is primarily Whole Foods shoppers, and now their children as well. Teens are welcome to join classes too. The classes even cater to different personality types. For more timid or even people who are less physically able, there are demonstration-only classes, which include a short lecture, a cooking demonstration and (the best part) eating at the end. For more outgoing and hands-on individuals, there are participation classes that allow students to do the cooking themselves.
The classes range from 1-3 hours long, so even busy people on a tight schedule can squeeze it in. The longer classes would work well for people who like to take their time and really refine their cooking skills. The expertise of chefs, artisans, and growers is an added incentive for this population.
There are many reasons why this curriculum is a good choice for Whole Foods Market. It is a chance for them to market their products while also giving back to the community. First of all, it provides a whole new source of revenue for them. Students must register and pay for cooking classes prior to attending them. Also, the foods used in the classes are primarily brands found at Whole Foods, which encourages students to shop there, where they know they can get the exact ingredients they need for each delicious recipe. In-store experts attend classes, presumably to answer any and all questions about the products sold in Whole Foods Markets. The classes are also an outlet for people like me who love to buy new foods and make fancy dishes, but aren’t quite sure how. It also gives parents a chance to involve their children in a fun learning activity, which will benefit them for the rest of their lives.
The website offering information on the classes makes them seem very fun and easy, and there are no requirements in terms of cooking knowledge or skill. This is a very encouraging factor, since many people are afraid to try new things that they might not be good at. They even advertise for people to book a corporate team building event or a private cooking party! This offers an unusual and fun way to get together with friends or to bond with new coworkers. For more information on Whole Foods Market’s program, visit http://www.wholefoodsmarket.com/service/cooking-classes-0. Here you will find out how to register, an events calendar, and all the nitty-gritty details you could ever need to know!