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Author Archives: Elizabeth Bauer
Fact or Fiction – Who Can We Trust in the Media?
Lose Weight…FAST! We have all seen them. “Lose up to 4 dress sizes in 30 days!” or “Eat whatever you want and still lose weight!” ads can be seen in every corner of the Internet. Many companies post ridiculous claims … Continue reading
VERB: It’s What You Do
VERB: It’s What You Do. Growing up I watched a lot of television. When thinking about social marketing campaigns that personally affected myself and gave a lasting impression, a certain campaign came to mind. In between one of my frequent Lizzie McGuire … Continue reading
Going Out to Eat Without the Guilt
The bigger the better? That seems to be the new motto for restaurants in the 21st century. These days burgers are served the size of your head and all-you-can-eat specials are all the rage. As the portion sizes keep getting … Continue reading