On Passion Blogging

While browsing our class’s passion blogs, I came across two that piqued my interest a lot–each for a different reason. The first is Austin’s “Video Games: Why They Matter.” Austin is in my blog group, and I’ve been keeping up with his latest posts. One of the first things that I noticed is the format. It has an image at the top and a cloudy border around the edges, but the text is clean and simple, set on a crisp white backdrop. I think that the format and style of a website are the first thing a reader notices when visiting any website–if a website is too confusing, regardless of it’s topic I’m a bit less likely to read it. I’m not really all that into video games, but Austin still manages to hold my interest in his posts. His blog is written from a hobbyist’s perspective–someone who likes and is passionate about video games–but his blog is not the nerdy gamer blog one might expect. He writes more about video games as a whole and less about specific games. As someone who doesn’t really play video games, that helps the blog stay interesting to me. For example, I enjoyed one of his posts entitled The Power of Music in Video Games. In it he takes a topic that I can relate to–music–and shows how it relates to video games and why it is so important to various games. Another thing Austin does is to involve his readers with multimedia clips or links to online games to demonstrate his points.

 

Another that caught my eye was Erin’s blog, “iDon’t: Surviving life with a dumb-phone and a primitive state of mind.” Like Austin’s, this blog is also simply formatted, with an image banner at the top and a clean, white background behind an easy-to-read font. Erin’s blog is unique in that it provides a window into a lifestyle that I would have otherwise not been able to experience or appreciate as fully: life without a smartphone. Whereas I could pick up a video game and experience a bit of what Austin is talking about, it is unlikely that I would voluntarily forego the use of my iPhone–it is too essential to communication and (believe it or not) productivity. Erin’s blog embraces the dumb-phone lifestyle and relates it to readers like me. My curiosity prompted me to check it out, and even though it tends to be a bit anti-technology at times, it’s still a good read. I think perhaps one of the best attributes of Erin’s blog is its name: iDon’t. Yes, it might be a bit cliche, but it got me to click the link, and that’s all that matters.

 

I think that’s one of the most important (but hardest) thing a blog has to accomplish: to generate interest–to get people to click on the link. That’s half the battle. A blog can have great content and excellent formatting, but if the title can’t grab someone’s attention, no one will read it. The second most important feature is formatting; once someone clicks, is the page visually pleasing and easy to read? I tend to like the blogs with white backgrounds behind the text, although some other color/image backgrounds seem to work okay as well. Most of the blogs I visited had a clear layout, but for those that didn’t, the layout slightly detracted from the content–another important aspect of the blog. While perusing all of the blogs, I came across many unique ideas and a lot of great writing. It was evident that the writer’s of most blogs were genuinely interested in their topics, and that passion came across in the writing.

 

All in all, I think our class is doing a great jobs with the blogs–it just might be a challenge to attract viewers sometimes.

CATA the Big Red Bus

What was the first thing you noticed when you came to Penn State? Was it Beaver Stadium towering over the rest of campus? Or did you go straight to the fabled creamery to sample some ice cream?

 

Oddly enough, the first thing that caught my eye when I visited Penn State for the first time on a beautiful spring day in 11th grade was a large white and red bus:

http://offcampusmealplan.files.wordpress.com/2011/12/bus_cata2.jpg

 

 

 

 

 

But it wasn’t even the bus itself that grabbed my attention–it was the words on the roof: “powered 100% by clean natural gas.” I had never seen anything like that near my hometown in the suburbs of Philadelphia, where most of the SEPTA buses used diesel fuel–most blatantly observable whenever you’re stuck behind one at a traffic light. So I decided to do some research on CATA’s CNG-conversion program and its advantages and disadvantages.

 

CNG stands for compressed natural gas–it’s the same natural gas that’s used to heat homes and power gas grills, but compressed to about 1% of its original volume and stored at very high pressure. Notably, the equivalent amount of CNG as one gallon of gasoline (5.66 lbs) occupies almost 4 times as much space as a gallon of liquid fuel, even under high pressure. That’s the reason for the large boxes on the roofs of CATA buses–that’s where the CNG is stored.

 

Natural gas burns cleaner than diesel fuel, releasing less carbon dioxide and nitrogen oxides per mile. Yet there is a good reason why the 100% comes before the “by” in CATA’s advertising–natural gas is in no way 100% clean, but it is a whole lot better than diesel. CATA finished converting its entire fleet to CNG in 2005 becoming the first transit system on the East Coast to make a full switch to alternative fuel. CATA also made a commitment to locally-produced natural gas. This in itself has a great environment impact; instead of purchasing fuel that is derived from crude oil that has to be shipped from across the globe to the United States (and then undergo further refining and shipping to its final destination), CATA sources its natural gas from central Pennsylvania and compresses it at its own facility. And perhaps the most driving advantage of the switch to natural gas: it costs less than diesel. For a large transit authority like CATA, the  savings in fuel costs far overshadow the cost to retrofit its buses to run on CNG.

 

Overall, with all the miles CATA logs per year transporting Penn State students and other Centre Area residents, the switch to CNG was an economical decision. But as is rarely the case, the economical decision coincided with an environmentally-friendly decision. Hats off to CATA.

 

Sources: www.catabus.com, http://en.wikipedia.org/wiki/Compressed_natural_gas

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