Who knew colors could actually provoke certain emotions, feelings, and tendencies? For example, have you ever noticed that most fast food restaurants utilize similar color schemes, such as yellow and red? Click here to see what I mean! It’s fascinating to think about; these colors actually generate feelings of excitement or hunger. It’s like we’re reeled in just by looking! According to the last reference, studies have shown that individuals are actually more likely to consume more food in a room filled with vibrant colors as opposed to blues, purples, and blacks. Even colors of certain foods arouse people and spark their appetites. For example, types of foods that are blue in color could actually make an individual less hungry! Maybe that’s the trick?

            This website proposed alternate situations where color comes into play. Aside from food, colors tend to influence our perspective on every day things we see. For instance, we automatically associate the color red with danger or evil. If we were presented with two characters wearing identical super costumes, one in red and the other in blue, we would assume that the character in red represents evilness when compared to the one in blue. Why do we do this? Well, it’s instinct! There is a positive correlation between the color red and car thefts, as well as the color red and the responsiveness and arousal of males toward a females wearing red. Orange labels on expensive items indirectly make them seem more affordable. Writing down notes in blue ink helps remember them better. Our mind makes these decisions for us without our conscious realizing!