It’s no secret that Starbucks and Dunkin’ dominate the coffee scene in today’s market, which is understandable considering their products are consistent. However, since the pandemic, consumers have been gravitating more towards family-owned establishments and small businesses, rather than large corporations. That’s not to say that people don’t still go to Starbucks on occasion (trust me, I love Starbucks as much as the next person… just look at the picture!), but people find that smaller shops have more character and life to them.
This begs the question: How do you decide whether to get your morning (or afternoon, in my case) coffee at a small family-owned cafe or at a chain? Well, here are a few factors to take into consideration when deciding on an establishment.
Starting with the chains, there’s no denying the convenience they offer. They’re practically everywhere, from bustling city centers to sleepy suburban neighborhoods, making them easily accessible for a quick coffee run on your way to work or during your lunch break. Their extensive menus also cater to various tastes and preferences, featuring a wide range of coffee beverages, teas, and snacks. Plus, their standardized recipes ensure that your favorite drink will taste the same no matter where you go. For many people, the reliability and familiarity of a chain’s offerings provide a sense of comfort and assurance.
On the flip side, some coffee enthusiasts might argue that chain establishments lack the personal touch and individuality that comes with a family-owned restaurant. While the ambiance at chains can be pleasant, it might feel a bit generic compared to the cozy, unique atmosphere often found in family-owned spots. At these establishments, you’ll likely experience a more intimate setting where the baristas or owners know your name and might even remember your usual order, fostering a sense of community and connection. Smaller cafes are also typically cheaper than a chain because they don’t charge for every small customization. My coffee at Starbucks is typically $8, while I could go down the street to one of my favorite cafes and get it for $5.50 – now it’s only a $2.50 difference, but trust me, it adds up!
In the end, you just have to do what’s right for you. And for me? That’s not to choose. I prefer having my cake and eating it too. I find that the food options are often better at family-owned establishments, so if I’m hungry, I’ll go there. If I’m in a rush and on my way to work, I’ll stop at a Starbucks or Dunkin’ and go to the drive-thru. It’s all about striking that perfect balance between convenience and charm, and luckily, we have plenty of great options to satisfy our coffee cravings!