Color and Culture… Colture… Colorture???

Since we’ve analyzed the meanings of colors in America, it’s time to see how they compare to those of other cultures.

Red in western cultures means passion and excitement. It can represent danger, love, excitement, and communism. In eastern cultures, red is symbolic of joy and celebration. Thought to bring luck, long life, and happiness, it is often worn by brides on their wedding day. In India, the color represents purity and in Japan can mean life, anger, or danger.  When used with white in Latin America ,it can symbolize religion. In the Middle East, red is a dangerous, evil color.

Orange in western cultures represents autumn. It is a warm color. In eastern cultures, orange is sacred and symbolic of courage and love. Latin america considers the color sunny. Also, because of the brown and orange earth, is associated with earth. In the middle east, orange is associated with mourning, pain, and loss. Christianity associates orange with gluttony.

Westgern nations consider yellow to be cheery, happy, and joyous and is associated with warmth and summer. It is also used in transportation such as buses and taxis. In Germany, yellow means envy. Yellow is sacred, imperial, and royal in eastern cultures. Courage and commerce are also under the list of things symbolized by yellow in Eastern cultures.

In America and other western nations, blue symbolizes trust and authority, so it is the most common color used for banks. Blue can represent sadness, but it is also thought of as calming and peaceful. In Eastern cultures, blue is associated with immortality. Krishna, a Hindu god, is blue. Blue is seen as a symbol of strength in India and is used for sports teams. In China , it is seen as feminine, contrary to the western view of masculinity. In Latin America, blue is a religious color because it is the color of the Virgin Mary’s headscarf. It is a symbol of mourning, trust, and serenity in Latin America. Heaven, spirituality, and immortality are associated with blue in the Middle East; it is safe and protecting.

Green in the west is Irish and lucky. It also refers to nature and the environment. It symbolizes “go,” but also represents envy. In the east, green is seen as natural and a symbol of new life, fertility, and youth. But it also represents exorcism and infidelity. Green is the color of death in Latin American nations.

In the west, purple is a royal color, similar to the color yellow in the east. Modernism, fame, and progress are symbolized by purple. In the United States, purple is a color of honor, represented by the Purple Heart. The east also views purple as a symbol of wealth and royalty. Purple in Thailand, however, represents mourning.

 

 

 

2 thoughts on “Color and Culture… Colture… Colorture???

  1. This is so interesting! It’s always really cool to learn about how different cultures view things that we all take for granted as a worldwide view. Learning about things like this is super important as we live in such a globalized world and we really need to understand all these differences in cultures, especially with things as basic as color.

  2. I think it is really interesting that the context of colors is not a universally psychological effect. You would think that some colors would elicit certain emotions from, simply from neurological reactions. Culture actually plays a very important role in a place’s understanding of color. I think that this raises important questions about the universality of people; we do vary from place to place and that’s one of the coolest parts about us.

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