The article “Cross Cultural Communication Barriers in the Workplace” was published on June 6, 2019. When considering cross cultural communications and the barriers that present themselves in the workplace, we cannot limit our thinking to good manners and tolerance, we must delve deeper into eliminating or at least diminishing the barriers and embracing the benefits that can be reaped from this environments.
Our world today is changing, and businesses are expanding into global markets with businesses abroad. Communicating in an effective manner in cross-cultural markets can be extremely challenging. Companies that ensure cultural differences are understood can have a significant positive impact for the business in this type of market. Barriers such as stereotypes, ethnocentrism, anxiety and uncertainty are generally caused by lack of knowledge about different cultures and a lack of intercultural communication skills and practices (Jenifer & Raman, 2015). Eliminating the cross-cultural communication barriers and training employees appropriately in cross cultural communication while exposing them to other cultures is key to breaking down the barriers.
Misunderstanding and/or a lack of knowledge may be the most common barriers to cross-cultural communication (Jenifer & Raman, 2015). Every culture has its own norms and acceptable behaviors. What one culture finds acceptable and appropriate may be high offensive to another culture. It is human nature to expect others to conform to our ways, our culture; however, when multiple cultures come together in the workplace, the lines blur and everyone must be open to learning and understanding the differences in cultures in order for the business to prosper.
Businesses that expand into cross-cultural arenas and operate successfully train their employees in three competency components. These components are cross-cultural sensitivity, cross-cultural awareness and cross-cultural ability. Cross-cultural sensitivity training equips employees with the ability to appreciate the differences in other cultures (Jenifer & Raman, 2015). Cross-cultural awareness enhances the cultural awareness within the company and creates a higher level of self-awareness for employees. Cross-cultural ability involves knowledge training. It is important for employees to recognize and understand the differences in values beliefs, interpretations and perceptions through basic cross-culture training classes. In addition, language training is also be an important element in cross-cultural communications (Jenifer & Raman, 2015).
The time and money a company allocates for training and preparing employees in cross-cultural communications, the more successful it will be in overcoming the cross-cultural barriers. Ultimately, the company will emerge with a new cultural enterprise, one in which everyone understands and appreciates differences as well as similarities and all work together toward common goals.
Reference
Jenifer, R. D., & Raman, G. P. (2015). Cross cultural communication barriers in the workplace. International Journal of Management, 6(1), 332–335. Retrieved from https://www.researchgate.net/publication/333640758_Cross_Cultural_Communication_Barriers_in_Workplace