As I was browsing the marketplace website, the podcast, “Will Apple put the pedal to the metal?” caught my eye because I am a very big fan of Apple Inc. and I like to keep myself updated about the new technologies that Apple Inc. tends to come out with in the future. This podcast stated how Apple Inc. is working on a plan to produce electric car by 2020. Apple Inc. is really big company that designs, develops, and sells consumer electronics, computer software, online services, and personal computers, but many experts state that Apple Inc. would have to face many barriers to enter the auto industry. For example, Apple Inc. would have to establish a dealership network because it is really hard to open up dealerships. Tesla currently experiences the problem in the auto industry. Tesla has been on the road since 2008 but it still is having trouble opening up dealerships. Tesla’s company founder has said he is not expecting to be profitable until 2020. If Apple comes out really strong in 2020 with its new electronic car than, in my opinion, Apple will be an enormous threat to Tesla and other automobile companies.
Link To the Podcast:
http://www.marketplace.org/topics/tech/will-apple-put-pedal-metal