How can this lightweight, rubber sole, canvas body shoe, never become extinct? Converses have been around for a little over a century now, and yet people still wear them (the more modern version that is). Starting out as a basketball shoe, in the late 70s to 80s, these little shoes have now transformed into skateboarding, causal and even dance shoes on a global scale. The world seems to love there Chucks.
In the music world, rapper/ songwriter Wiz Khalifa has become the new face for Nike Converses. This 25 year old, Pittsburg native has taken the plain average converse and transformed it into so much more by creating a personal label based on this sneaker. His record label Taylor Gang derived from his previous high school Taylor Allderdice High school has fully embodied this stylish phase. They formed a collaboration with the common Converse shoe with a record label therefore resulting in a successful clothing line. If you every run into a picture of Wiz or see him in concert a pair of chucks are always on his feet.
He made wearing red Chuck Taylors a fad worn by inner city teens everywhere, representing Taylor Gang.
Now besides chucks being a popular shoe, have you ever thought what makes them so popular? I have come to the conclusion that it is a result of its versatility. These shoes come in every color, pattern high-top or low-top, or size you can think of and if they happen not to have the right cheetah print on the left side you can customize it yourself. There so easy to match with any outfit, whether it is something causal to a punk rock theme.
Converses are an all-around shoe benefiting nearly teen. So the next time you slip on a pair of chucks ask yourself how you can make them original. Have fun and be creative!