Kate McGrath
President
Major: Marketing
Minors: Digital Media Trends and Analytics
As president of the organization, Kate oversees all of the club’s functions and runs meetings. She also serves as the face of Prime to the Penn State community. Kate has been a member of the organization since Fall 2016 and participated in the class in Spring 2017. She studied abroad at Queen Mary University of London for the first six months of 2018, where she developed her inner foodie and travel writer. Outside of the classroom, Kate is active in THON as an OPPerations Captain. Kate’s past experience includes account management and new business internships with Publicis Health.
Chloe Siegel
Vice President
Major: Marketing
Minors: Statistics & Digital Media Trends & Analytics
As vice president, she is the point of contact between the organization and partnered companies as well as planning events throughout the year. Outside of Prime, Chloe serves as an Israel Engagement Intern for Penn State Hillel and was a committee member for THON last year. This past summer, Chloe was a Marketing Communications intern for consumer goods firm, Newell Brands, working on their Rubbermaid brand. She also had internships with tech startups in the past including one in Israel. A fun fact about Chloe is that she has dual citizenship in the US and Brazil.
Ashley Au
Treasurer
Major: Marketing
Minor: Digital Media Trends & Analytics
As Treasuer, Ashley’s responsibilities include managing Prime’s finances, planning annual trips to New York City to visit agencies, and meeting with Smeal Allocation Board and UPAC to discuss funding. In addition to her involvement with Prime, she is the Social Media Assistant for the Smeal Diversity Enhancement Programs. In the summer of 2017, she was a Marketing Intern at Prevalent Inc., a third party risk management company. Last summer, she was a Marketing Intern at The Michael J. Fox Foundation for Parkinson’s Research in New York City.
Alyssa Frey
Secretary
Major: Advertising
Alyssa’s responsibilities within Prime as the secretary/social media chair include overseeing social media accounts and creating posts, sending out weekly newsletters, and promoting Prime. Alyssa first joined Prime in Fall 2017 and participated in the class in Spring 2018. In addition to Prime, she has also been on a THON committee her freshman and sophomore years, worked with PWPW speakers for Women in Business, and was on the Movin’ On Promotion team. While at home in Lancaster PA, she works as a Banquet Server at the Spooky Nook Sports Complex and was interning this past summer at Kiwi Marketing Group.
Rachel Ebner
Public Relations
Major: Marketing
Minor: Psychology
Rachel’s responsibilities as Public Relations Chair include managing Prime’s recruitment and member retention. In addition to her involvement with Prime, Rachel is a member of the Presidential Leadership Academy, the Sapphire Leadership Academic Program, and Alpha Kappa Psi Business Fraternity, and works in the Smeal Behavioral Lab as a Research Assistant. Rachel’s professional experience includes a Brand Marketing co-op with Johnson & Johnson and a Sales & Marketing internship with Mars, Inc. in their Confectionery business.
Jennifer Chang Coupland
Faculty Advisor
Marketing Professor