Snickers is the most popular candy bar in the whole world and there’s no surprise why. The delicious treat is jam packed with delicious roasted peanuts, sweet gooey caramel, and a crispy nougat, all coated with sweet, decadent milk chocolate.
Snickers was created in 1930 by a man named Frank Mars, who decided to name his candy bar after his horse. However, in the United Kingdom, they would call Snickers bars a Marathon Bar. Just recently did the name become unified throughout the world. The name of Frank Mars’ family farm in Tennessee, ironically, was named Milky Way. When Snickers was first released, 83 years ago, there was quite a bit of controversy surrounding its price. At a time when candy bars cost 5 cents, the Snickers bar was sold for a whopping 20 cents. The candy continued to increase in popularity, and in 1984, Snickers was the official snack sponsor for the Olympic Games, which took place in Los Angeles, California. In 1991, during the first Gulf War, a frozen Snickers bar was sent to every U. S. soldier as a Thanksgiving present.
When I was younger, none of my friends talked about Snickers and it just blended in with other chocolate candies. But ever since their, “You’re not you when you’re hungry campaign,” Snickers seems to be the only chocolate candy people talk about. Whenever I am at football games or special events, the candy I notice everyone buying by far is Snickers. Without fail, Snickers commercials always make me laugh and seem to be the most memorable.
Today, this best selling candy bar brings in over $2 billion annually. Its continued success is attributed not only to its delicious flavors, but the stellar marketing campaigns. For example, the most recent campaign, “You’re not you when you’re hungry,” has increased sales by 15.9%. Markets also grew for the billion dollar brand in 56 of their 58 market shares.
Did you ever wonder just how many peanuts are in each Snickers? With 16 peanuts in each chocolate bar, over 100 tons of peanuts are used in the production of 15 million Snickers bars each day. Now, that’s Nuts!
Sources:
https://www.thedailymeal.com/cook/10-things-you-didnt-know-about-snickers/slide-8
https://www.candyfavorites.com/blog/candy-history-snickers/
Your title was very intriguing to me. I’m curious as to why or what experience caused Frank Mars to name his candy creation after one of his animals. Also, is there a reason why the candy was so expensive when it was first released? Did it cost more to make or was the company simply looking to make a larger profit? My intuition tells me that maybe the whole peanuts are what drove up the price.
While I was reading your final paragraph, I couldn’t help but think about what Mars does with their large income from Snickers. Do they partner with any charities? I think it would be interesting for them to do a service project similar to the one with the soldiers mentioned in your blog. It would be a wonderful way to show appreciation to the soldiers (potentially around Halloween) and use their profits for good.
It was really interesting to me to learn that Snickers bars are named after a horse! Personally, I don’t like them, but I know a ton of people that do. I related to your paragraph about how when you were younger no one really noticed them, but nowadays they’re everyone’s favorites! I remember sorting out my candy on Halloween as a child and giving all of the Snickers to my dad, and it made me chuckle. I also really enjoyed the fun fact at the end!
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It was really interesting to me to learn that Snickers bars are named after a horse! Personally, I don’t like them, but I know a ton of people that do. I related to your paragraph about how when you were younger no one really noticed them, but nowadays they’re everyone’s favorites! I remember sorting out my candy on Halloween as a child and giving all of the Snickers to my dad, and it made me chuckle. I also really enjoyed the fun fact at the end!
Fake news, please cite credible sources. You only mentioned the man, but what about his wife? Looks like you cited only ones that named him and not his wife. The horse was HER favorite race horse, not his. Please do more research, thanks!
It’s interesting how the name of the candy evolved and how it became a global phenomenon. The “You’re not you when you’re hungry” campaign has definitely made Snickers stand out among other chocolate candies. It’s impressive to see how successful Snickers has become, both in terms of sales and marketing. On a different note, have you ever taken the rice purity test? It’s a popular test that measures one’s innocence or purity in various aspects of life.
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It comes as no surprise that Snickers is the most well-liked candy bar worldwide. The delectable confection is brimming with mouthwatering roasted peanuts, luscious caramel, and crunchy nougat, all encased in a rich, sugary layer of milk chocolate. watch more about snickers on ReVanced
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Snickers’ delicious taste and successful marketing strategy have made that’s not my neighbor the world’s favorite candy bar.
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Thank you for bringing the truly fascinating incredibox story behind Snickers candy bars, from humble beginnings to becoming a global phenomenon. Its enduring popularity and iconic marketing campaigns show the power of good food combined with smart branding. With its irresistible combination of flavors and rich history, Snickers continues to delight candy lovers around the world.
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Satisfy your cravings with a Snickers bar’s indulgent blend of nougat, caramel, peanuts, and chocolate. Just as Snickers delights, an innovative messaging app offers customizable features like themes and privacy settings. Much like the various Snickers flavors, this app lets users tailor their messaging experience. Both Snickers and this messaging app symbolize indulgence and choice. So, when you enjoy a Snickers, consider exploring this app for a personalized messaging experience. After all, both are sure to satisfy in their own unique ways.
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Move over, Seabiscuit! We’re not talking about a horse here, but the candy that makes your taste buds gallop – Snickers! From its humble beginnings to its iconic status today, Snickers has been satisfying sweet tooths since 1930. With a mouthwatering blend of peanuts, caramel, nougat, and chocolate, it’s no wonder this treat rules the candy world. Plus, with marketing campaigns that hit harder than a linebacker, like “You’re not you when you’re hungry,” Snickers has become a cultural phenomenon. And hey, did you know there are 16 peanuts packed into each bar? That’s a whole lot of nutty goodness! So, grab a Snickers, satisfy your cravings, and join the sweet sensation. Hungry for more fun? Check out https://playmix.cc for some sweet treats of a different kind!
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