Small Businesses Incentivized to Go Green

By: Lisa Dang

Small business and start-up companies incur a variety of costs to operate their businesses. However, no matter the size of a business, energy consumption ranks among the top five business expenses. The primary use of energy includes operating vehicles, heating and cooling, and operating equipment. The ability to cut down on fixed costs such as utilities may significantly improve cash flow. According to the U.S. Energy Information Administration (EIA), the average monthly utility bill for commercial buildings is $650 per month with the northeast region averaging a higher cost of $727 per month. The cost of electricity and natural gas is only expected to rise in the coming years and remain volatile. Whether your company has been in operation for years or is beginning to get off the ground, managing and saving on energy costs is not only beneficial for the business but also for the environment. With the recent enactment of the Inflation Reduction Act (IRA), small businesses are incentivized to deploy clean energy technology to reap significant cost-saving benefits.

I. The inflation reduction act 

The Inflation Reduction Act (IRA) is a landmark piece of legislation, representing the largest climate and energy spending package in U.S History.[3] The IRA mandates a nationwide reduction of carbon emissions of roughly 40% by 2030 and includes an investment of $369 billion in energy and security climate change programs. Here is how the IRA can help your business reduce energy costs and foster a cleaner environment.

1. The Deploying Solar

Small businesses and start-up companies can reap significant tax breaks from purchasing and deploying solar energy systems. The IRA expanded the Federal Tax Credit for Solar Photovoltaics (PV) systems. There are two available solar tax credit options available for businesses:

        • Investment tax credit (ITC): provides a tax credit that allows businesses to deduct a percentage of the cost of installing a solar energy system from their federal income tax liability
        • Production Tax Credit (PTC): provides a per kilowatt-hour (kWh) tax credit based on the amount of electricity generated and sold by qualified energy projects

 

Under the IRA, the ITC enables business owners to receive a one-time 30% tax credit for PV system installation. In contrast, the solar PTC can be claimed every year over the 10-year credit period at the current rate of 2.6 cents/kWh for commercial projects (adjusted for inflation). The size of the system must be under 1 megawatt (MW) to claim an ITC or PTC, and project owners cannot claim both credits for the same property. Projects may qualify for additional bonus credits of 10% if located in a low-income area.

It is important to note that these tax credits are only available for solar systems placed in service from 2022 or later and begin construction before 2033. These credits are designed to phase out after 2032, thus it is critical that small businesses begin strategizing how to support the deployment of solar technology sooner rather than later.

A. Which is Better for My Business: ITC or PTC? 

The decision to choose an ITC or PTC depends on multiple variables. Start-up companies or small businesses that may be cash-strapped may benefit from opting for the ITC, providing upfront credit against the capital expense used to install the solar systems. In most cases, the ITC is a great option for small businesses that require only a small PV system to help save money on energy bills. In contrast, larger-scale PV projects should opt for the PTC because they provide an attractive cash flow since credits are earned over time. Ultimately, PTCs and ITCs provide competitive incentives and cash flow opportunities for many small businesses and start-up companies.

B. What if My Business Does Not Have the Capital to Invest in Solar Technology?

In cases where your business does not have the capital to invest and own a solar system, it is still possible to reap significant cost-saving benefits on utilities through power purchasing agreements (PPA). For many businesses, entering into a third-party PPA is the best option to help reduce energy costs with little to no startup investment associated with the solar installation. A solar PPA is a financing agreement in which a third-party developer purchases the solar system, installs it on your workplace building, and charges a reduced fee for the electricity generated. While your business may not claim the tax credit under a PPA, the developer may claim the tax credit and may use that tax credit to help lower your monthly payment.

2. Electric Vehicles

 

For the first time in the U.S., the IRA provides a tax credit for businesses purchasing qualified electric vehicles (EVs). The credit is up to $7,500 for new EVs and the vehicle must be used for business purposes, not for resale, and primarily used in the U.S.

For a vehicle to qualify for the tax credit, the vehicle must:

        • Have an external charging source
        • Have a gross vehicle weight rating of less than 14,000 lbs
        • Be made by a qualified manufacturer

If you are unsure whether your vehicle will qualify for a tax credit, the Department of Energy has made it easy by simply entering your vehicle identification number (VIN). Check it out here.

II. Conclusion 

All businesses must factor in the cost of utilities and energy consumption. With energy prices rising and fluctuating at unpredictable rates, the switch to solar energy can save small businesses and start-up companies significant money. Now, more than ever, businesses are incentivized to go green with the recent enactment of the Inflation Reduction Act. Businesses that take advantage of the solar opportunities and EV tax credits are situated to not only save money but help save the environment.

 

This post has been reproduced and updated with the author’s permission. It was originally authored on January 31, 2023 and can be found here.


Lisa Dang, at the time of this post, is a 3L at Penn State–Dickinson Law. Dang hails from Richmond, Virginia, and graduated from the College of William and Mary with a BS in Neuroscience and Philosophy. Before coming to law school, Dang worked as a Research Assistant in the division of Hematology, Oncology & Palliative Care at Virginia Commonwealth University. Dang has a wide-range of interests and has been exploring many different classes and areas of law. In between work and school, Dang plays competitive Ultimate Frisbee.

Sources:

The Endangered Species Act, 16 U.S.C. § 1531 et seq.

Id. § 1532.

https://www.federalregister.gov/documents/2022/03/11/2022-05134/civil-penalties-2022-inflation-adjustments-for-civil-monetary-penalties

Open Banking in the US: What it Means for Entrepreneurs and Small Businesses

By: Anthony Francioso

Open banking technologies allow customers to share their financial data with third parties. Software, known as application programming interface (API), enables apps to access and utilize the requested data. Customers have difficulty switching banks or accessing third-party financial products without open banking capabilities because banks control their customers’ data. When consumers first attempt to link their bank accounts to third-party financial applications, they fail at a 40% rate because major banks often intentionally frustrate the process. Open banking gives customers greater control over their financial information and promotes competition and inclusion in the financial industry. This YouTube video further explains how open banking works.

In the United States, an open banking framework stems from Section 1033 of the Dodd-Frank Act. Section 1033, which became law in 2010, requires financial institutions to provide their customers with their financial data upon request. The law instructs the Consumer Financial Protection Bureau (CFPB) to implement rules and regulations to realize this objective. Until recently, the government has done little to address open banking. However, that has changed recently. In July 2021, President Joe Biden encouraged the CFPB to issue rules related to open banking. The CFPB is expected to issue rules on open banking in the near future.

open banking benefits

Open banking offers several potential benefits to entrepreneurs and small businesses. Open banking can help with lending. Major banks denied 72% of small business loan applications in 2019. Open banking allows entrepreneurs and small business owners easily apply and potentially receive loans. Open banking allows applicants to submit electronic financial information, such as proof of income and payroll data for underwriting purposes. This process is much easier than the traditional loan application, where proof of financial information is difficult to access. Therefore, competition for loans increases while costs are low. Open banking would particularly help entrepreneurs and small businesses with little to no history of credit. Such assistance can promote financial inclusion to traditionally unrepresented entrepreneurs and business owners.

Open banking can also help entrepreneurs and small businesses manage their finances. Small businesses often fail due to a lack of capital. Through open banking, entrepreneurs and small business owners can use cloud accounting to accurately track their finances. Cloud-based accounting lets the user link accounting software with their business bank accounts. Transactions automatically link between sources which save time and prevents manual entry. Open banking similarly helps with forecasting. Poor cash flow is the main reason why small businesses fail. Open banking allows apps to use financial data to make predictions and build scenarios based on the user’s financial data. These open banking abilities help busy entrepreneurs and small business owners save time and focus on things like employees, marketing, and innovation.

open banking risks

When considering open banking technologies, entrepreneurs and small business owners should consider the potential risks. One main concern is data privacy and security. When users share their financial data with a third party, cyberattacks can cause data breaches. Third-party providers also may sell or share customer data with other third parties without the customer’s consent or knowledge. Data breaches and information sharing may lead to undesired third parties having access to the user’s information. Similarly, open banking may cause overexposure to marketing. As more third parties gain access to the user’s financial data, more financial services will want to sell to them. This issue may be particularly relevant to entrepreneurs and small business owners who do not have much of a business background. While open banking helps users find personalized financial products, it could backfire.

Entrepreneurs and small business owners, and their lawyers, should keep in mind the regulations may have growing pains. As the industry evolves and the technology advances, the government, and financial institutions will likely have to refine and update their policies. Since no strict rules are in place yet, only time will tell if the CFPB and other relevant government agencies have accurately assessed the industry.

takeaways

Open banking allows entrepreneurs and small businesses to use their financial data to more efficiently access loans while also optimizing the way they manage their finances. Entrepreneurs and small businesses can reduce the high costs associated with traditional banking services by embracing open banking. Despite the benefits, open banking may pose cybersecurity and privacy risks as strict rules and regulations are still being developed.

Entrepreneurs and small business owners should consider open banking technologies, particularly those more focused on a specific product or innovation and with minor business background. It is important for those who wish to utilize open banking technologies to ensure they are doing business with reputable financial companies to minimize potential security concerns. Therefore, entrepreneurs and small business owners should consult with an attorney who is well-versed in this field. An attorney can help entrepreneurs and small business owners stay informed of the developing laws.

 

This post has been reproduced with the author’s permission. It was originally authored on January 22nd, 2022, and can be found here.


Anthony Francioso, at the time of this post, is a rising third-year student at Penn State Dickinson Law. Anthony is from Hamilton, New Jersey, and a graduate of Dickinson College, where he was a member of the baseball team. He is also an Articles Editor for the Dickinson Law Review.

 

 

Sources:

https://www.bloomberglaw.com/product/blaw/bloomberglawnews/business-and-practice/XB2VJHB0000000?bc=W1siU2VhcmNoICYgQnJvd3NlIiwiaHR0cHM6Ly93d3cuYmxvb21iZXJnbGF3LmNvbS9wcm9kdWN0L2JsYXcvc2VhcmNoL3Jlc3VsdHMvMDRhMjZkN2RjZWQwNmI3NTNhZjBmZDNiOTY3YmVmYTEiXV0–3b60632baa5e21350f083c87842614133067fbb5&bna_news_filter=business-and-practice&criteria_id=04a26d7dced06b753af0fd3b967befa1&search32=59hxEExvwbWRtCHg_J9tXg%3D%3Dw5JR3cQ1JTXIWSGBbbFD9hJG4BRd8z_eiKpqMbGvRVU1W6H8597oJAqca2aL2sEf6-zGUW5XbBJEk40UrVD6L5o8Ejxv8wa69DV6zhBA0f24SnXdZM4cN6NPLWLmMHfc4ecA4Nbx6CKksi1luNcrFuc_q2aquxyWxEkNeYu7WXAIfwuAxBKQTsrszni_aEYkkf_C3l21mPVErgVc348DsdyyjQApbebyiTR830uI6eo%3D

https://www.finextra.com/blogposting/21066/open-banking-for-small-businesses

https://money.usnews.com/banking/articles/what-is-open-banking

https://www.jdsupra.com/legalnews/the-road-ahead-for-open-banking-in-the-7076173/

https://www.jdsupra.com/legalnews/open-banking-navigating-the-emerging-15903/

Robert Anderson | Entrepreneur of the Month | July 2021

By: Lauren Stahl

Do you ever wonder how you will manage it all? It all might look different for each of us. Studying law. Teaching law. Practicing law. Having a family. Living a healthy life. Engaging in activities that fulfill you. Keeping your sanity. Just add being an entrepreneur to the mix.

Juggling all of the responsibilities that life brings can be stressful. But at the same time, juggling is simply a part of life. A daunting task, sure. But one that Professor Anderson manages to do as an entrepreneur, law professor, and family man.

A Traditional Path

Professor Anderson was a 2000 graduate of the New York School of Law. After graduation, Professor Anderson took a stroll down “traditional” law student lane and was associated with Sullivan & Cromwell LLP until 2003.  His practice focused on mergers and acquisitions and financial institutions regulation, which is not exactly where he saw himself. Professor Anderson went on to receive his PhD in Political Science at Stanford University in 2008. Since then, his thirst for knowledge and innovation has continued as a Professor of Law at Pepperdine University Caruso School of Law, researcher, and entrepreneur.

Entrepreneurship as a Side Hustle

Professor by day and entrepreneur by night. Well, not exactly. Professor Anderson does not have a set schedule for creativity. Professorship is not your typical 9-5 job that only leaves time for entrepreneurial endeavors in the evening hours. Flexibility is key because there is no telling when an entrepreneur will have an innovative idea.

Academia creates the flexibility Professor Anderson needs as an entrepreneur and family man. There are days when he works 24 hours a day and days where he does not work at all. There are days where he is grading exams or preparing for class. And there are days when he is focused on ScholarSift—analyzing data, engaging in customer service, or connecting with clientele. There are also days where he has the flexibility to attend a mid-morning school meeting for his children. Creating, teaching, and family. All important. All his worlds. And he knows, most importantly, how to prioritize in the face of life’s demands.

You Sift, We Sift – ScholarSift

Legal technology is his arena. Alongside business partner, Trent Wenzel, Professor Anderson co-founded an analytics technology for transactional drafting. They sold this technological tool—now known as Draft Analyzer—to Bloomberg Law. This tool is now a prominent analytics feature of Bloomberg Law. But they did not stop there.

The duo continued to explore and create technological tools that address the needs of the legal field. Their current endeavor, ScholarSift, is designed for law students, professors and scholars. Though the customer base may be small, Professor Anderson created ScholarSift to solve problems specifically in the realm of legal research.

For authors, ScholarSift provides an analysis of a draft with strengths and weaknesses, automatic search for the most on-point literature, and automated citation formatting. For law reviews, ScholarSift automatically sorts through hundreds of thousands of papers to find the most promising submissions, instantly identifies possible preemption, and automates citation formatting. What more could we want?

Professor Anderson explained why he created this platform. He noted that there are legal information systems designed for lawyers with paying clients. There are technology solutions designed around learning (e.g., studying for the bar exam). But there is not much designed for legal research. This is where ScholarSift steps in to assist authors (such as professors, legal scholars, and law students writing seminar papers) and law reviews, among others.

separate but Equal Worlds

Professor Anderson is not one to impose his entrepreneurial interests on his students. Even though his entrepreneurial work is an obvious source of interesting material for exam fact patterns, his worlds often remain separate.

He lives to create. Finding creative solutions to problems motivates him. He seizes every opportunity to learn new things. This even includes things like reforesting. Professor Anderson is currently reforesting his property in northern California after the Creek Fire destroyed his land. As we speak, he is waiting for the trees to grow. He even has a small timber business that sells Christmas trees. His entrepreneurial mind never sleeps. While his worlds often remain separate, his passion for creating connects them all.

success: Having a Choice

As an entrepreneur, Professor Anderson makes sacrifices. His mind often drifts into entrepreneurial mode, which can be hard to turn off. At the same time, he feels privileged to have the flexibility in his schedule to pursue his interests. All of them. The work he engages in is not forced upon him; he chooses his work. He can spend his time creating and focusing on projects that are rewarding to him and that is what he appreciates most.

Observe First, Create Second

Professor Anderson provided a piece of advice to budding entrepreneurs that I was not expecting. His advice stems from his personal experience with entrepreneurship. He encourages students to pursue traditional paths after law school, or at least not to fear a legal career. He spoke about how the practice of law is extremely inefficient. He believes there is an extreme gap in access to justice that technology has the potential to solve.

Thus, Professor Anderson believes that there are huge opportunities to create businesses around the law. He encourages students to take those traditional jobs where they will have the opportunity to observe what lawyers do and the problems that lawyers face. This observation may lead to a host of innovative entrepreneurial ideas. Those ideas may be related to law or adjacent to law but students will only see these problems by first being lawyers. Be observant, intentional, and take time to step back and survey the efficiency (or lack thereof) in the legal field. You never know what you might come up with.

Social Media

Professor Anderson’s Twitter: @ProfRobAnderson

ScholarSift’s Twitter: @ScholarSift


Lauren Stahl, at the time of this post, is a rising 2L at Penn State Dickinson Law. Formerly a medical researcher at the National Institutes of Health and Penn State College of Medicine, Lauren has interests in health care law and business transactional law. Lauren currently serves as Secretary of the Health Law Society, Philanthropy Chair of the Women’s Law Caucus, and a Research Assistant for Professor Prince.

A Beginners Guide to Complying with COPPA

By: Ashli Lyric Jones

As technology is advancing, children have the ability to access most websites, apps, and other technology with the click of a button. This access has given companies the ability to market directly towards children. Companies such as Youtube, TikTok, and Apple have been successful at appealing to children and adults of all ages. But with great success comes great responsibility and restrictions. And this responsibility needs to be taken seriously. Note that Google and Youtube violated COPPA and had to pay $170M.

When it comes to the collection of personal information from children under 13, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission (FTC) enforces COPPA, which spells out what operators of websites and online services must do to protect children’s privacy and safety online. The following list should serve as a guide for businesses that must comply with the COPPA.

step 1: Determine if coppa applies to your business

Does your website or online service collect personal information from kids under 13? If so, it is likely that COPPA applies to you. To be more specific, you must comply with COPPA if you meet any of the following criteria:

  1. Your website or online service is directed to children under 13 and you collect personal information from them.
  2. Your website or online service is directed to children under 13 and you let others collect personal information from them.
  3. Your website or online service is directed to a general audience, but you have actual knowledge that you collect personal information from children under 13.
  4. Your company runs an ad network or plug-in, for example, and you have actual knowledge that you collect personal information from users of a website or service directed to children under 13.

The term “website” is defined broadly under COPPA. In addition to traditional websites, this Rule applies to:

  • mobile apps that send or receive information online (like network-connected games, social networking apps, or apps that deliver behaviorally-targeted ads)
  • internet-enabled gaming platforms
  • plug-ins
  • advertising networks
  • internet-enabled location-based services
  • voice-over-internet protocol services
  • connected toys or other Internet of Things devices

step 2: post a privacy policy that complies with coppa

Once you have determined that COPPA applies to your business, the next step is to post a privacy policy that is clear and comprehensive. This notice must describe how personal information is being collected online from kids under 13 and how it is being used.  The notice must also describe the practices of any other services collecting personal information on your site — for example, plug-ins or ad networks.

A link to your privacy policy should be included on your homepage and anywhere you collect personal information from children.  Additionally, if you operate a site or service directed to a general audience, but have a separate section for kids, you must post a link to your privacy policy on the homepage of the kids’ part of your site or service.

step 3: notify parents directly about your data collection practices

Under COPPA, you are required to give parents “direct notice” of your information practices before collecting information from their kids. The notice must tell parents:

  • that you collected their online contact information for the purpose of getting their consent;
  • that you want to collect personal information from their child;
  • that their consent is required for the collection, use, and disclosure of the information;
  • the specific personal information you want to collect and how it might be disclosed to others;
  • a link to your online privacy policy;
  • how the parent can give their consent; and
  • that if the parent doesn’t consent within a reasonable time, you’ll delete the parent’s online contact information from your records.

Additionally, if you make a material change to the practices parents previously agreed to, you have to send an updated direct notice.

step 4: obtain parents’ verifiable consent

COPPA gives you the authority to choose a reasonable method to obtain parents’ verifiable parental consent before collecting, using, or disclosing personal information from children. Parents must have the option of allowing the collection and use of their child’s personal information without agreeing to disclose that information to third parties.

If you make any changes to your practice of collection, use, or disclosure of personal information from kids you must send the parent a new notice and get their consent. Parents may revoke their consent at any time.

step 5: protect the security of kids’ personal information

When collecting any data, it is important to establish and maintain reasonable procedures to protect the confidentiality, security, and integrity of personal information collected from children. If you minimize what information you collect from children, it will be easier to protect kids’ personal information.

conclusion

The FTC looks at a variety of factors to see if a site or service is directed to children under 13 such as the subject matter of the site or service, the use of animated characters or other child-oriented activities and incentives, the use of visual and audio content, the age of models, ads on the site or service that are directed to children, and the presence of child celebrities or celebrities who appeal to kids.

It is important to determine if COPPA applies to your business. If COPPA applies to your business, you must establish and publish a privacy policy. Next, you must notify parents directly about your data collection practices and obtain verifiable parental consent. Lastly, it is important to protect the security of kids’ personal information.

When COPPA was first drafted there was no Youtube, no Facebook, no TikTok, and no iPhone. With the advancements in technology occurring at a rapid pace, it is important to make sure you stay up to date with all of the changes regarding COPPA. You don’t want to be the next business to get fined.


This post was originally authored on March 18, 2020, and can be found here. Ashli Jones, at the time of this post, is a rising third-year law student at Penn State Dickinson Law. She is from Long Island, New York and is a graduate of Spelman College in Atlanta, Georgia. Ashli is pursuing a certificate in Entrepreneurship with an Intellectual Property and Technology concentration. She is interested in intellectual property within the entertainment law field. Ashli is the President of the Sports & Entertainment Law Society, Mentorship Chair for the Women’s Law Caucus, and Social Chair for the Black Law Students Association.

 

Sources:

https://www.ftc.gov/tips-advice/business-center/guidance/childrens-online-privacy-protection-rule-six-step-compliance#step1

https://www.washingtonpost.com/

https://www.ftc.gov/news-events/blogs/business-blog/2019/11/youtube-channel-owners-your-content-directed-children

Photo Source: https://termly.io/resources/articles/coppa/