course

Social Media Marketing assistance for SCC partners

Dr. Laura Guertin Media Food Bank, Tyler Arboretum , , ,

Professor Lori Reno teaches MKTG 480: Intermediate Social Media Marketing. In this course, Prof. Reno has students work with actual clients with an identified need – assistance with strategies and ideas for improvement in their social media presence. Two of the student teams from Spring 2018 worked with two of the SCC community partners.

Media Food Bank

Student researchers included: Khoi Ha, Justin Moderski, Anik Saha, Michael Zoltowski

Tyler Arboretum Public Programs

Student researchers included: Patrick O’Dea, Matthew Masi, Eric McCann, Tyler Michaels, William Scott-Norris

Director of Tyler Arboretum’s Public Programs Amy Mawby poses with her MKTG 480 student social media marketing team.

Tree identification quiz progress in 2017-2018

Dr. Laura Guertin Ridley Creek State Park , ,

Students in both the Fall 2017 and Spring 2018 semesters of IST 440W: Information Sciences and Technology Integration and Problem Solving worked to develop a web-based tour of the trees along Ridley Creek State Park’s multi-use trail. Under the mentorship of Professor Nannette D’Imperio, students used tree data from Excel spreadsheets (compiled by student researcher Bildine Massaquio) and photos (taken by Prof. Karen Theveny in Communications) to create an updated and interactive educational product. The work will be continuing in the fall to integrate the GPS-located tree database with the interactive quiz developed in both semesters.

In the Fall 2017 semester, the team was comprised of:  Abtin Toshtzar, Joshua Burton, Lisa MacDavid, and James VanTrieste.

In the Spring semester, the team was comprised of:  Austin Johnson, Devin Mader, John Navickas, and Andrew Sadik.


Ridley Creek State Park team from Spring 2018, presenting their work on the interactive quiz function for the tree biodiversity tour.

Five-Minute Reads on Sustainability

Dr. Laura Guertin Pennsylvania Earth Science Teachers Association , ,

With our partner the Pennsylvania Earth Science Teachers Association (PAESTA), the students enrolled in EARTH 100 (Environment Earth) are authoring three sets of stories relating to sustainability that teachers can use the middle school and high school classroom. Penn State Brandywine students have completed their third and final round of short stories on sustainability, with each story at a length of 1,500 words (a five-minute read).

The stories have been uploaded to the PAESTA online collection of teaching resources, the PAESTA Classroom: http://www.paesta.org/classroom/five-minute-reads-sustainability

The topics of the stories range from jellyfish to coral reefs, and from e-waste to food waste. Each story has been matched with the United Nations Sustainable Development Goals. Teachers may download the stories to share with students and are freely available to educators beyond the PAESTA membership.

This collection of five-minute sustainability reads in fall 2017 supports the following United Nations Sustainable Development Goals: #1, #3, #4, #6, #7, #8, #9, #10, #11, #12, #13, #14, #15, #17.

Three-Minute Reads on Sustainability

Dr. Laura Guertin Pennsylvania Earth Science Teachers Association , ,

With our partner the Pennsylvania Earth Science Teachers Association (PAESTA), the students enrolled in EARTH 100 (Environment Earth) are authoring three sets of stories relating to sustainability that teachers can use the middle school and high school classroom. Penn State Brandywine students have completed their second round of short stories on sustainability, with each story at a length of 900 words (a three-minute read).

The stories have been uploaded to the PAESTA online collection of teaching resources, the PAESTA Classroom: http://www.paesta.org/classroom/three-minute-reads-sustainability

The topics of the stories range from solar energy to hurricanes to forests, and from acid rain to ocean pollution to wax worms. Each story has been matched with the United Nations Sustainable Development Goals. Teachers may download the stories to share with students and are freely available to educators beyond the PAESTA membership.

This collection of three-minute sustainability reads in fall 2017 supports the following United Nations Sustainable Development Goals: #1, #2, #3, #4, #6, #7, #8, #9, #11, #12, #13, #14, #15, #16, #17.

One-Minute Reads on Sustainability

Dr. Laura Guertin Pennsylvania Earth Science Teachers Association , ,

With our partner the Pennsylvania Earth Science Teachers Association (PAESTA), the students enrolled in EARTH 100 (Environment Earth) are authoring three sets of stories relating to sustainability that teachers can use the middle school and high school classroom. Penn State Brandywine students have completed their first round of short stories on sustainability, with each story at a length of 300 words (a one-minute read).

The stories have been uploaded to the PAESTA online collection of teaching resources, the PAESTA Classroom: http://www.paesta.org/classroom/one-minute-reads-sustainability

The topics of the stories range from worms to butterflies to jellyfish, and from water bottles to air conditioning to ozone. Each story has been matched with the United Nations Sustainable Development Goals. Teachers may download the stories to share with students and are freely available to educators beyond the PAESTA membership.

This collection of one-minute sustainability reads in fall 2017 supports the following United Nations Sustainable Development Goals: #1, #2, #3, #4, #6, #7, #8, #9, #11, #12, #13, #14, #15.