rbST Controversy Stems from “Uninformed Consumer”

By Dairy Herd staff, www.dairyherd.com

Efforts to label certain milk as “rBST free” are not consumer inspired, but rather a move by marketers to put different types of milk in the store in order to gain premium pricing in some cases.

That, according to Terry Etherton, head of the dairy science department at Penn State University, helps explain why we are increasingly seeing three types of milk in the grocery store:

  • Conventional
  • r-bST-free
  • Organic

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